Powerful partnership: Ray White & Loan Market
Ray White and Loan Market are two industry leading companies in their fields, led by Dan White and Sam White respectively, and both owned by the White family.
Ray White, with the largest residential sales market share of any property group in Australia and New Zealand at 14 per cent, and Loan Market now writes one in five home loans in Australia, according to Sam White, who established Loan Market 30 years ago to now become the biggest and fastest mortgage aggregator in the country. There are 107 lenders on Loan Market’s panel.
“We knew we had to scale quickly to grow when we started in 1994. We share the same customers. Ray White does one in seven property sales in the country and yet we only do a small amount of Ray White loans,” Sam White said.
“We want to work closer with Ray White.
“The Ray White brand is phenomenally strong and we have more flex now too. We have a deeper understanding around branding at Loan Market too.”
Sam White said integration between the two businesses was key to scaling up the relationship.
“If we set it up and turn it on property, we need to make sure we don’t overpromise, it’s exciting to think we are in this position to bring in technology to aid this process. The plumbing has now been put in,” Dan White said.
There are examples all across Australia and New Zealand where collaboration between Ray White and LMG works so well, putting the customer at the heart of everything they do.
Ray White Collective principal Haesley Cush, who oversees six inner city offices across Brisbane, and Loan Market New Farm’s Paul Hixon joined Dan and Sam White to further speak about how collaboration between Ray White and LMG can help boost their business. The two businesses work together seamlessly to provide an end-to-end experience for their clients.