Market share surge propels group to new heights
Our group's remarkable performance over the last 12 months through to February saw us achieving new milestones, with record market share gains across Australia and New Zealand.
While Western Australia is currently behind, their growth rate has seen them gaining on Victoria rapidly, so it's still a tight race. Zooming in further, regional areas like Bunbury (10.35 per cent, +487 per cent), Townsville (18.17 per cent, +56 per cent), and Mandurah (3.61 per cent, +54 per cent) posted skyrocketing growth among markets with over $2 billion in sales.
Our broad-based success reached far and wide, with 50 out of 72 total statistical areas increasing market share. The top 10 growth areas collectively added a robust 0.19 percentage points.
This powerful trajectory elevating our group's market share to new record highs of 14.18 per cent stems from our steadfast customer-centric approach combined with finely-tuned localised strategies.
As Ray White Group managing director Dan White has emphasised, we nurture strong leadership to foster continuous enhancement of our unmatched value proposition. This allows our empowered franchisees to deliver truly exceptional service experiences, carefully tailored to resonate with the unique needs of each local community they serve.